Resilience Marketing are thrilled to have had the opportunity to work with the Sandy Bay Regatta in their 175th year!
Our team worked hard to create a TV commercial that captured the excitement and energy of the Regatta, as well as beautiful graphic design that highlighted the event's rich history and traditions. We also designed and printed brochures and signs that were both informative and visually appealing, helping to guide attendees through the various activities and events taking place.
Additionally, we created engaging social media posts that generated buzz and excitement leading up to the event, as well as keeping attendees informed and up-to-date throughout the day.
It was a true pleasure to work with the Sandy Bay Regatta, and we are grateful for the opportunity to showcase our creativity and expertise in helping make the event a success. Thank you for choosing Resilience Marketing as your partner in marketing and design! #ResilienceMarketing #SandyBayRegatta #175thYear #MarketingMaterials #CreativeDesign"
Social Media Posts:
I started work on the 2nd of January 1985 and I remember it like it was yesterday. Resplendent in grey Fletcher Jones pants, a cream and blue checked shirt and a pale green square bottom tie, I turned up at an Agricultural Business in Liverpool Street full of trepidation and reported to the Senior Livestock Clerk. I was to be the Junior Livestock Clerk, responsible for for all the crap jobs the Senior Livestock clerk didn't want to do which was fair enough, he was after all the Senior livestock clerk.
One of those duties was recording livestock sales at the Bridgewater sale yards and running sales sheets to and from the auctioneer. To get to Bridgewater I'd have to cadge a lift with whichever Stock Agent was going by at the time which was OK- in the main they were good down to earth people keen to teach the city boy about the rural way of life and I had some great conversations and more than a few laughs going to and fro from the saleyards. Except for one guy, an Agent from down the Huon - maybe it was the pastel tie or my too long hair, but he took a dislike to me and delighted in making me uncomfortable. He even made me sit in the back seat of his vehicle, his dog taking pride of place in the front passenger seat whenever in his words he "drew the short straw" and had to give me a lift.
This was also the era that Normie Gallagher and the BLF were flexing their considerable muscle, despite some questionable and often violent means they and the union movement in general had gathered some real impetus and were knocking heads with the establishment all over the country. Of course a conservative Pastoral and Agricultural business considered itself to be part of the Establishment and any talk of joining a union was dealt with quicker than Warnie can scoff a pie.
So predictably things between me and the Huon agent came to a head and I had no recourse or protection from the company. Tired of the constant bullying, I started reacting which he in turn saw as insolence and our relationship reached a new low.
Then came the shittiest work day I have ever had - literally! Not exactly spritely on my feet at the best of times, I was running sales sheets to the auctioneer on a cold and rainy day when my feet went out from under me in one of the empty cattle races. I must have slid about 5 or six metres, throwing a few rolls in as I went through stuff I didn't want to think about. If sliding in shit infused mud was an olympic sport I might have been marked down for style but still would have made the podium! I was covered from head to toe, stank like I'd been synchronised swimming in a sewer and I still had three hours to go at the saleyards before I could leave.
I cleaned myself off as best as I could, got through the next three hours, willing the clock to go faster so I could get home and change before heading back to work. Of course the Agents were all aware of my predicament so when the auction was over the sound of roaring engines and wheels spinning from the carpark was palpable. The Huon Agent had been waylaid by a client and was hastily nominated by the others, over two way radios from the safety of the road, to get me home.
Relegated to the backseat again and sitting on old tarps it was a pretty miserable drive back with not so subtle obscene mutterings coming from the drivers seat. At least the dog was showing more interest in me!
Then came his coup de gras. The car came to a sudden halt at Franklin Square and I was ordered out and told to find my own way home. Refused by taxi drivers and with well over an hour to wait for the next bus, which may have refused me anyway, I was forced to trudge three kilometres home covered in crap with my head down hoping that nobody would recognise me.
At that stage I was still two months shy of my eighteenth birthday and the lessons learned have stayed with me to this day. Treat others in the workplace with fairness, equality and respect and join a bloody union!
Which brings me to....
Resilience are proud to have worked with the National Tertiary Education Union. We helped them create some public awareness recently surrounding some UTAS practices through cinema advertising and outdoor advertising on our Superscreen.
Now here's a project we could really sink our teeth into. New Identity, new web site and all the trimmings.
Business cards, letterhead, signage and presentation folders were all items we designed around the new Corporate identity we developed for Freestone Building Surveying.
We love crafting new logos and branding for businesses. It gives us a real kick seeing our creative efforts go by on a vehicle or drive past offices adorned with signage we have created.
The work we have done for Freestone Building Surveying is no exception. Check out the logo, stationery and web site below.
Letterhead and Folder
Visit Site: http://www.freestonebuildingsurveying.com.au/
At Resilience we've been helping business be seen for over 25 years now.
Once synonymous with the Resilience Report, a budget tv advertising and radio advertising package which helped hundreds of Tasmanian businesses showcase their products and services, Resilience helped pioneer cost effective advertising in the Tasmanian market. Hard to believe that the last Resilience Report aired 10 years ago!
We're proud of our roots, which made us a household name in Southern Tasmania, but we've moved on a bit from those days now.
We are all about finding quality solutions to get our client's message out to the market place and have added many strings to our bow in order to do this. Having evolved into a full service Advertising Agency, we take a consultative approach with our clients to find the best medium or combination of mediums to ensure their brand rises above the pack. We've fully embraced web technology and social media and added them to our more traditional electronic media solutions in addition to one of our fastest growing areas, outdoor advertising.
With our superscreen displaying ads 24/7 at the Elwick Showgrounds and the utilisation of traditional billboards we are literally showcasing hundreds of Tasmanian, National and International brands every day to thousands of people.
To find out how we can help your business give us a call on 03 6224 6888 or use the contact form on this site.